Guys, this ain’t another April Fool’s prank but Burger King just launched a vegan whopper which tastes totally like meat; in other words, it’s 0% meat and 100% real! The food giant recently announced it’s collaboration to test plant-based with the startup Impossible Foods, making it the biggest fast-food company to launch a vegetarian-friendly burger option to date. This is a great move by the firm since it is where the future of food lies: vegetarian stuff tasting like meat!
In the modern era of food industry, several new startups, like Beyond Meat, producing the so called ‘plant-based meat’ or ‘fake-meat’ have emerged and are abruptly disrupting the billion dollar meat industry. Technically, this seems to be a good news, judging from the environmental perspective. As humanity moves toward the new generation of meat, global warming problems will reduce significantly. And what’s more, the alternative doesn’t compromise on the taste! So be it lab-grown meat or this, we are sure progressing towards a better, eco-friendly future!
Woah, before you go, just hang on, cause this isn’t the first time Burger King tried such a wonderful collab!
They even made mcwhopper.com, a site dedicated to the whopper that never happened;
-mcwhopper.com
“Our invitation might be unexpected, but it’s 100 percent sincere”
cause this is how Steve Easterbrook, McDonald’s CEO, responded, “A simple phone call will do next time!” (posted on Facebook), maybe because it’s exactly the way you should treat someone asking you for charitable-collab to create a luscious burger on Peace Day!
Do you think plant-based meat will help in a sustainable future? I would like to know your opinion so feel free to comment below!
Thanks for reading and I hope you get the scent of sarcasm above! 😉
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